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GSK Brand: Nicorrete |
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| Breakthrough: Stopping smoking requires effort. Meeting 2.5 million smokers face-to-face requires a HUGE effort. But that is exactly what MS3 did in our "Change Your World " Street Team campaign. Besides delivering a taste experience of Nicorette's new FreshMint flavor we also generated consumer "buzz" in the marketplace for Nicorette by commissioning local graffiti artists to create murals representing "Change". We then drove consumers to the web where they could vote on their favorite mural. |
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Let MS3 create ideas for your brand that are ...well..."Smoking"
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| Pepcid Fire Truck |
| Nicorette |
| Pantene |
| Cheesy Guy |
| Simply Star |
| Guy Mennen |
