MS3 is about creating that bridge that connects consumer insights and the
brand’s business goals. The brand’s promise needs to be totally in sync with
the consumer's priorities.
What Experiential Marketing means to MS3 is, that brands are talking with
your consumers, not at them, both online and offline with one voice. This
deeper engagement will ultimately motivate and drive purchase.
Is it strategy drives creative thinking... or does creative thinking drive
strategy? At MS3 we all sit next to each other so we are still not sure. Let’s
call it the Strategy Square Cubed.
Notable Awards:
1999 Eamest and Young Intemet Innovation Award
2002 Promo Award - Promotion of the Year - Procter and Gamble
2003 Promo Award - Hewlett Packard
2003 Most Innovative Marketing Plan- Kraft Global
2004-2006 (4) James E. Burke Awards — J&J Global Innovative
Marketing Multiple J&J Brands
2004 MSN Emmessenny· Direct Response
Johnson E: Johnson
2006 Promo EMMA Award - Castrol
2008 OMMA Award · Castrol
2008 OMMA Award · Colgate Palmolive
Multiple Webby Awards- Various Clients
|